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Case Study

: Optic49.com – A division of SalemEyeCare.com


: Create a new web site for Optic49.com that has a new and fresh design that reflects their attention to style and professionalism. They also wanted to closely integrate with Facebook, Twitter, Pinterest and Instagram.

Business Goals

: They wanted a site that looked great and was optimized to rank well in Google and other search engines. They also wanted to expand their social media presence through our social media marketing.

LaunchMD Solution

: Created a comprehensive marketing plan that provided an increase in the monthly traffic, rankings and procedures for their newly created site, optic49.com. Their plan included quality content creation, SEO, Social Media (Facebook, Twitter, Google+), PPC (Pay per Click) Marketing, Reputation Management and PR. LaunchMD used a hybrid marketing approach that both strengthened and diversified their online presence thereby creating more online exposure across multiple marketing channels.

LaunchMD Tech Specs

: Built with a responsive design using the latest wordpress platform and plugins


: The client is very pleased with the look and feel of the new site, and so are we.